After graduating in law from the University of Adelaide in 1980, Judith worked as a lawyer in Sydney, Adelaide and London for a number of years. Subsequently, a one-off project at the Adelaide Formula 1® Grand Prix proved to be the catalyst for what became a 27 year legal and commercial career in the international Formula 1® business.

After working in London for 6 years, principally on Formula 1® media and broadcast rights and F1® host city contracts around the world, Judith was appointed CEO of the Australian Formula 1 Grand Prix in Melbourne. Judith was awarded Australian Business Woman of the Year in the Government sector for her F1® work.

In 1998, Judith was asked to move back to Europe and take up a senior executive position back on the international side of Formula 1®. She then spent 15 years (1998-2013) managing commercial rights, acquisition and monetisation across multiple aspects of the Formula 1® business including Host City contracts and the Global Partner Programme for the FIA Formula One World Championship®. In earlier years, Judith also co-wrote versions of the F1® Concorde Agreement and wrote the first Moto GP ‘Master Contact’ between international key stakeholders (Fédération Internationale de Motocyclisme, Dorna, IRTA and TWP).

After leaving Formula 1® in 2013, Judith co-founded Sports Rights Management (SRM) in London with her business partner, Charles Garland. SRM is a UK based boutique advisory firm specialising in the optimisation of intellectual property rights in sports, entertainment, music and the arts. In the UK, Judith is an advisor to Fantastec Sports Technology in the digital collectibles and NFT space.

In 2020, Judith co-founded Sports Rights Tech in Australia with business partner, Mark Thompson. She has also undertaken independent sports governance work for FIFA and the FFA in the world of football.  Judith is currently an advisor to CT Group as well as Airspeeder and is a Director of Active Pathways (Pickstar and Vlast) in Australia.

Judith has a wealth of experience in global sport and commercial rights and has a strong international reputation and extensive network.

Judith divides her time between Europe and Australia.

Mark Thompson has 20+ years of leadership experience in the Sports Commercial sector across Community, NFP and 10+ years of sports/tech start-up growth experience. Mark was founder & CEO of SponServe, an Australian born SaaS platform which serviced 115+ major sports clubs across 7 countries before its successful acquisition by KORE Software in 2018. Mark went on to be a Senior Global Executive of KORE, who provide software solutions to over 700 sports teams and Leagues around the world, completing his role in March 2020.

Mark has now launched his own Sports Tech advisory company (Sports Rights Tech) in conjunction with his founding staff of SponServe and other senior global sports leaders, helping Start-Up and Scale-Up businesses find success through Go-To-Market planning, Customer Success program structuring and unleashing their vast global network to good new technology.

Eddie recently repatriated to Australia after 10 years in Dubai (in events and sponsorship at the International Cricket Council) and then the USA, Eddie has worked in commercial roles in multiple markets and in multiple industries.

In the US, Eddie started his own consulting business with his clients including Liverpool Football Club, ICC, the Caribbean Premier League, Pitch International and SponServe.

As Head of North America for SponServe, a SaaS platform that went from development and growth to ultimate sale to a US based PE firm, he developed this passion for working with start-ups and scale-ups. Eddie now works with a number of businesses around their growth strategies with a key focus on implementing learned strategies to maximise the commercial opportunities for tech based businesses.

Alex has over 10 years experience working across Sports, Entertainment and Technology around the world. After originally working in AFL, Alex moved to London where he launched SponServe across Europe, successfully entering the market and grew the business working with key Rights Holders and Brands such as FIFA, Arsenal, City Football Group and HSBC. After the successful acquisition by KORE Software in 2019, Alex moved into Senior roles in KORE across both the European and US markets.

Alex is passionate about working closely with start-up’s and scale-up’s to accelerate corporate growth and structuring with proven strategies.

Tim Canham has over 20 years in tech, consulting and building SaaS products across all industry sectors.  Tim was co-founder and CTO of SponServe, an Australian-born SaaS platform which serviced 115+ major sports clubs across 7 countries before its successful acquisition by KORE Software in 2018.  Tim has built numerous other consulting and SaaS businesses, and advised hundreds of clients to help realise success over his career. Presently, Tim is working in several executive, advisory and leadership roles across the tech space.

Leveraging his extensive background of technical and business strategy, leadership and actual hands-on coding, Tim is ideally placed in the SRT team to sanity check and streamline start-up and scale-up businesses.

Amanda is a Visiting Scientist at Harvard University. She also sits on the global Advisory Council for Harvard Business School Impact-Weighted Accounts Initiative – creating financial accounts that transparently capture external impacts in a way that drives investor and managerial decision making.

Amanda brings her experience in business and academia into the area of environmental, social, governance (ESG) through measurement of an organisation’s progress and performance towards long-term value creation, financial materiality and sustainability. She has over 20 years of Non-Executive Director experience and currently chairs the National Blood Authority Australia. She is a Fellow of the Australian Institute of Company Directors, a Clinical Associate Professor at the University of Adelaide, a member of the International Women’s Forum Australia and a former Telstra Business Women Awards Finalist in business and innovation.

At only 35, Will is already a successful entrepreneur and business owner having founded Australia’s largest E-bike retailer ‘Will Ride E-bike Specialists’ and has grown the business ten times from the ground up in only five years. His business was successfully acquired by the global company Specialized Bicycles and Components in 2022 which kept the brand and continues to grow it.

Will is also a talented and elite downhill mountain bike athlete who has competed at the World Cup level, representing Australia as both a junior and senior racer.

Will has a deep understanding of athlete and talent rights that are required across multiple sports and entertainment stakeholders such as competition organisers, media & broadcasting rights holders, teams, technology providers, advertisers & sponsors, regulators, and most importantly, fans & audiences. He cares about technology and leveraging product innovation and how it can accelerate and deepen fan & audience interest.

Will is driven by attention to detail and continuous improvement with a strong focus on innovation and future trends in sports and entertainment offerings.

Yashveer is a young and driven sports professional with a strong background in sales, marketing, and event management. He holds a Master’s degree in Sports Management from Deakin University and has gained valuable experience working with events & organisations such as ICC World T20 2016, Australian Open, Australian Grand Prix, Baseball Victoria and Melbourne Aces.

After graduating from Deakin University in the midst of the pandemic, he worked in SaaS sales for a few years. Yashveer is also very passionate about Sustainability & Climate Change and is on a journey to make a positive impact on the environment through Sports.